Looking at data with open eyes means that we may not like what we see, nor what that data will tell us.
To me, Big Data is not all about technology. Far from it. I’d argue that there’s a human element in all new technologies, and Big Data is no exception to this rule. There’s an organizational readiness component to it, as well as a personal one. Will people and organizations unaccustomed to consulting the data suddenly change their behavior? Will they be open-minded? Or will they act as if they know how things have worked, work now, and will work in the future.
Are we ready for this?
Via: SmartData Collective